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Post this week's Google Business Profile update weekly
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12-month cash flow forecast confirmed + historical pattern · click any month for detail
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Profitability playbook moves to stay in the green · owner-pay-first · refreshed from YNAB + DJEP each morning
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Financial objectives roadmap where the business goes from here · anchored to small-business-finance benchmarks
Roadmap refreshes as milestones are hit. Anchored to SBF reference frameworks (cash flow, pricing, taxes, unit economics, scaling). Ask about any item.
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Business accounts
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Balance
Categories needing attention —
All spending categories budgeted · activity · balance
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Opportunity cost calculator what could a date or range produce if booked?
Pick a date or range above and click Calculate. Estimates blend historical same-month average daily revenue (weighted higher for Fri/Sat) with any confirmed events already on those dates.
Use this to evaluate vacation windows, low-paying gig requests, or whether to hold a Saturday for something premium. Estimate is a planning tool, not a guarantee.
Gear wishlist
Wishlist 5 items · ~$4,930 total (some prices estimated) · all currently wait
iPad-powered photo booth
~$1,200 (price est. · confirm) · Want · Revenue-generating — ~$400 add-on upcharge per wedding, payback in ~3 bookings. Highest-ROI item on the list.
🔴 Wait
24× BOTHLIGHTING IR4 uplights (to reach 32 total)
~$1,680 (price est. at $70/unit · confirm) · Want · Capacity expansion — unlocks bigger weddings + fuller reception uplighting. Could be staged in waves of 8 ($560 each) matched to incoming balances.
🔴 Wait
Dancing on a Cloud fog machine
~$850 (price est. · confirm) · Want · Low-lying fog for first-dance moments. Typical $200–400 upcharge per wedding — partially self-funding.
🔴 Wait
BOTHLIGHTING BPM moving-head spots (pair)
$700 shipped (confirmed) · Want · Moving heads elevate production value at weddings and clubs.
🔴 Wait
CO2 cannon + tank
~$500–650 (price est. incl. tank + hose · confirm) · Want · Flashy crowd moment. Purely cosmetic — no direct revenue offset. Lowest priority of the five.
🔴 Wait
All 5 items are currently red because cash on hand is $192 (below the $5k want-floor). When balances from Molly (5/9), Morgan (5/16), and Steven Ross (6/6) clear, items will start shifting to yellow. Check back when cash reserve hits $5k+ for green-light on the first purchase.
Suggested purchase sequence when reserve is ready
First priority: build business reserve to $5,000. Everything else waits until this is established — no amount of cool gear is worth the risk of a cash crunch in July.
Once reserve is solid, order by revenue potential: (1) iPad photo booth — direct revenue add-on, highest ROI. (2) Dancing on a Cloud — another direct upcharge. (3) First wave of 8 more IR4 uplights (~$560) — immediate capacity unlock. (4) BPM moving-head spots pair — production value bump. (5) Next wave of 8 uplights. (6) Third wave of 8 uplights (reaches 32 total). (7) CO2 cannon last — cosmetic only.
Stop-check at every purchase: re-verify reserve stays above $5k after the buy. If any single item would drop you below, defer or split.
The rules I apply
Needs (essential / replacement / required for a booking) — green-light if cash stays above $2,000 after purchase. Yellow if an upcoming event balance in the next 14 days would put you above the threshold; I'll name the specific balance to wait for.
Wants (upgrades / nice-to-have / new capability) — green-light only if cash stays above $5,000 after purchase AND past-30-day cash-in is ≥ $8k monthly target. Wants can always wait.
Big-ticket split rule: any item over 25% of your cash-above-floor gets a suggestion to split the purchase (essential part first, upgrade later) or defer entirely.
When you buy something, just tell me "bought the K12.2" and I'll mark it purchased and move it to the history section.
Changed your mind? "Nevermind on the mixer" moves it to deferred history.